Too
often in today’s world, business owners and investors alike are focused solely
on the bottom line to the detriment of all else. According to corporate
financier and entrepreneur, David S Capo, there is a fundamental error in this
line of thinking. In pursuing financial capital at all costs, businesses are
ignoring the most valuable capital of all, something that David S Capo calls
‘moral capital.’
Moral
capital is, in short, the amount of good faith and trust that investors and
clients have in a business due to that business’s reputation as a company of
integrity and openness. Only by maintaining a consistently high standard of
fair dealing and moral exactitude can a company increase its moral capital,
says David S Capo. And once this capital has reached a certain threshold, that is,
once the company has cemented its reputation, the financial aspect will take
care of itself. David S Capo has seen these principles in action in his
twenty-year career as an investment banker. In that time, David S Capo has been
steadily building his own moral capital and is now widely considered to be one
of the top performers in the Toronto
business world, as well as a man of singular values who compromises them for
nothing.
This
has, in turn, led David S Capo’s companies, including Common Sense Investments,
his newest, to retain the same reputation and status in the community. Moral
capital can be leveraged against any kind of financial capital out there and it
measures up every time, says David S Capo. Basically, he says, there is no
substitute for trust and one can gain trust only through the steady, determined
acquisition of moral capital. David S Capo’s successes speak to the value of
his philosophy. Perhaps if there were a larger supply of moral capital in the
world, things wouldn’t look as bleak.
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